18 ☛Find New Customers With Mobile Apps
There are not many ways to use mobile apps to reach completely new people unless they are being recruited by friends or colleagues. Mobile apps are typically used to improve the experience of existing customers, or to meet existing customer’s connections.
Channel 28 / CONSIDERATION / Mobile Apps
About Channel 28 Many brands have begun using apps to entice people to engage with their brand. Often there is a free set of features that are available on apps, and then there are upgrades available. Offering a free trial or even a completely free set of features is a
Channel 38 / DECISION / Mobile Apps
About Channel 38 I have been asked many times about whether or not a business should have an app in addition to their website. A website can be used on mobile phones, and is accessible to anyone who has an internet connection. A website also integrates with all kinds of
Channel 48: LOYALTY | Mobile Apps
About Channel 48 Many businesses find that creating an app for their customers allows them to provide frequent interaction with their community, and additional services not otherwise possible. While some businesses ARE an app, such as Uber, many others have a full suite of services, and then provide a mobile
Channel 58 / PROMOTE / Mobile Apps
About Channel 58 One of the benefits of an app is that it is attached to a device. That device is usually a phone, which means that the app then has access to the entire book of contacts, plus potential to connect with any other app installed on the phone.