About The Creator Of BASE3

Wendy Louise Wilder is a database architect and website developer turned digital strategist.  She utilizes Aesthetic Intelligence and leading edge digital practices to build beautiful demand and lead-generating systems. 

These systems can include an integrated CRM, an email marketing system, appointment scheduling, and eCommerce, plus SEO, SEM, and omnichannel marketing.  They are all integrated into the customer journey to increase traffic, engagement, and leads.

BASE3 emerged from her observation that businesses need a clear path for making digital marketing decisions.

Wendy is the founder of The Wilder Strategy Lab, and holds a Master of Science Degree in Technology Management.  She is an adjunct Professor at Dominican University.